Wednesday, May 6, 2020

Social Media Marketing Strategy For A Business Company

Social Media Marketing According to Wikipedia, Social media marketing is a term which describes â€Å"the process of gaining website traffic or attention through social media sites (Wikipedia).† This kind of promoting tactics are getting more and more popular and effective in this technology driven world, it is easier for a business company to determine where the potential customers are and easily to attract their eyes through social media and it saves more money compare to the traditional advertising methods. As the technology developed, social media are getting much more impressive to make people interact and chat with each other, and share information as well. For a business company, it is really important to have a business fan page to post all the updates online to those people who already subscribed or liked the page and those likers then could share it with their followers or friends by retweeting or reposting the posts and these could be a link to its new products, sales, etc. In this way, those posts will be really widespread so more and more people may start to subscribe the page and a business can sell the products to target audiences who haven’t become fans of a brand yet. As the likes and followings grow, the influence grows as well. It’s like a snowball effect for a business to attract new customers, media interviews and all kinds of other opportunities. Social media is a perfect platform for a business to not only introduces people to a brand but also keeps theirShow MoreRelatedHow Social Media Should Be Integrated into DATTA Inc.’s Marketing Plan1694 Words   |  7 Pageseffective marketing strategy is im portant requirement in order to saturate the market successfully. Social media is one of the many varieties of advertising outlets a company can use. A company needs to have a strong advertising plan in place, use a variety of outlets, and know when and where the media will run, otherwise known as the media mix (Cadotte, 2003 p.165). Social Media has grown as an outlet for marketing over the last few years and will continue to grow as the social media outlets growRead MoreSocial Media for Business Communication Essay1119 Words   |  5 PagesSocial Media for Business Communication Social media is pertinent in use of communication throughout today’s organizations. There are many social media platforms that allow organizations to convey communication to potential consumers, stakeholders and the public. â€Å"It is essential for leaders to integrate these technologies and seek the best way to use social media and networks to the advantage of the business† (Billington, 2012, p.1). Business owners find that keeping up with current technologyRead MoreSocial Media As The X Factor Of Your Marketing Plan1084 Words   |  5 PagesSocial Media as the X factor of your marketing plan People are more connected than ever before using Social Media. Yet, many companies insist on dealing with Social Media as an extra activity and not as integrating a vital component into the Marketing Plan. In today’s challenging business environment, many companies even fail to recognize that although a business plan talks about where to go, and a marketing plan about how to get there, is a Social Media plan what effectively guides how to connectRead MoreInternational Food Group : Online Marketing With Functional Website Essay1390 Words   |  6 PagesInternational Food Group: Online Marketing with Functional Website Today the IT marketing environment of business has changed than few years back. Where there was only one functional website of the company was used in order to generate leads. . Food Group International is one these businesses who benefited from the use of a functional website. This website was like a personal office for the company which was opened 24 hours in 365 days in a year. It was an ideal way to showcase the mission of IFGRead MoreCommunication Paper Analysis: Implementing Social Media Strategies826 Words   |  3 PagesCommunication Paper Analysis Financial Plan Implementing social media strategies and platforms within business practices would not prove to be an extremely costly endeavor. Rather than having to purchase expensive software or network structures, there are a number of available companies that help split the burden of operating many new programs at a fraction of the cost of generation a completely new concept. The current organization can then capitalize on the costs associated with implementingRead MoreSocial Media As A Marketing Tool1373 Words   |  6 Pages Social Media as a Marketing Tool Recently, social media has become a global tool for social networking, data sharing and online accessing database. Due to its consistency features, social media has opened a wide place for businesses to implement their marketing strategy. Marketing which mostly occurs via social media is currently known as social media marketing. This strategy of marketing has made possible for companies to reach targeted consumers easily, efficiently and immediately. Besides itsRead MoreThe Marketing Strategy Of Starbucks866 Words   |  4 Pagesword-of-mouth marketing has been the key and a valuable point for companies to promote their business. â€Å"Word-of-mouth (WOM) has a powerful influence on people decision to use (or avoid using) a service† (Wirtz, Chew, Lovelock, 2012). Word-of-mouth marketing is important for companies to have personal connections with consumers and provide outstanding service. Starbucks is one of many successful companies that use this method and have been stro ngly relying on this marketing strategy. Starbucks haveRead MoreAbstract. Social Media Has Fundamentally Changed The Consumer1020 Words   |  5 PagesAbstract Social media has fundamentally changed the consumer decision process; many small businesses have had to alter their operational strategies to adapt to modern times. Due to the popularity of social media, businesses must make their brands more personal, market their products differently and communicate with customers in innovative ways (McMullen, 2017). This scope of this study consists of analyzing social media trends in the retail industry and the impact it has on the overall business. It willRead MoreMarketing Strategy For A Business1480 Words   |  6 Pages Marketing through social media is very important in this generation and it requires a complete set of new strategies that are planned ahead of time to grow the business and its products successfully. In general when making a marketing or PR plan, the buyers’ interests are the number one priority over anything else. Therefore, when devising a marketing plan, â€Å"The most important thing to remember as you develop a marketing and PR plan is to put your products and services to the side for just a littleRead MoreEssay about Insight to Marketing Strategies1125 Words   |  5 PagesMarketing. â€Å"It is the management process through which goods and services move from concept to the customer† (What is Marketing, 2010). In choosing this topic for my senior seminar paper, I hope to discover the material I need to create a stronger knowledge about marketing in order to help me create a product that will help the community. This paper will dive deep into the past, present and future of marketing and elaborate on specific points that help businesses apply correct marketing strategies

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.